Barclays headquartered in London is a British multinational bank that operates in two divisions: Barclays UK and Barclays International.


As a specialist influencer marketing agency with an expert knowledge of the service sector, we were brought in as key media partners to consult and construct a marketing strategy for Barclays that would derive a positive ROI and provide a consistent source of service acquisition.


To achieve the outlined campaign objectives for Barclays, we adopted a data-driven approach by providing the client with key insights and performance statistics, to showcase how we were structuring their campaign and why. In doing so, we were able to provide the client with a detailed marketing strategy that we knew would generate the greatest ROI, while producing a reliable source for user acquisition and retention.