Bingo Blitz - Playtika

Bingo Blitz is a mobile gaming app that allows you to play bingo from anywhere in the world.


As an exceptionally skilled influencer marketing agency, we were brought in to manage the YouTube marketing campaign for Bingo Blitz, focusing on utilising our internal databases and established relationships with talent to build a strong campaign that would successfully drive installs and generate a scalable ROI.


To fulfil the desired objectives, we began by methodically analysing our internal and external data sources to build the client a worksheet that illustrated key data insights, in order to provide them a clear view of our strategy. Following this, our next step was to logically analyse each of the talent criteria we use internally, to determin the demographic and content aspects would generate the greatest ROI and installs.

From utilising our internal data sources and the relationships we have cultivated with top YouTube influencer; we were able to produce a fully tracked YouTube campaign that successfully drove install’s and became an effective source for user acquisition.

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