Private Internet Access


Private Internet Access

Being one of the most secure VPN services providers on the market, we were excited to be able to create a campaign to promote Private Internet Access’ services through creating a podcast marketing plan that suits their vision and goals.


The core objective for this podcast marketing campaign was to drive sign-ups to Private Internet Access through baked-in podcasts, tracking the campaign through vanity URLs featured in the podcast description.


Using our knowledge and expertise we identified podcasts in a range of content verticals that have proven successful in News, Business, History and Science. From this, we were able to track the sign-ups through the URLs for each episode that went live.