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Unilever is scaling its investment in Influencer Marketing – Should all brands follow suit?
Implications of the latest Influencer Marketing news – Unilever’s plans to 20x Influencer spend Unilever’s big push with Influencers has been the biggest talking point of the Creator Economy world…
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2025 YouTube Influencer Marketing Trends
Key Tips to Leverage YouTube Influencers for Your Brand In 2025, Influencer Marketing has become a prominent part of most brands’ marketing mixes – be it for performance objectives or…
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Podcasts for Game Marketing : Tips and Tricks for success
The Fundamental Game Marketers’ Guide to Podcast Advertising Over the last 5 years, Podcasts have emerged as a popular entertainment medium. Due to their versatile format that allows their consumption…
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2025 Mobile Game Marketing Trends : Non-conventional channels
The Fundamentals of Non Conventional UA Channels 2025 is slated to be a big year for app and game marketers. Sensor Tower data suggests consumers are spending more time on…
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The Ultimate Guide to Mobile Game Influencer Marketing for 2025
How to Diversify Mobile Game UA with Influencer Marketing: Webinar Recap In today’s rapidly evolving digital landscape, diversification is the cornerstone of a resilient user acquisition (UA) strategy. Whilst there…
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Sara Guerola appointed as Chief Growth Officer at Media Bodies
Mobile Game Marketing Veteran Joins the Influencer Marketing Agency to Spearhead Growth and Innovation in Game Marketing Global Influencer Marketing Agency Media Bodies has appointed Sara Guerola as its Chief…
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Best Gaming Influencer Marketing Campaigns in 2024
Gaming Influencer Campaigns to inspire your strategy Influencer Marketing is a key user acquisition and brand awareness channel for games that can serve a number of objectives- from game launches…
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Biggest Influencer Marketing Trends for 2025
Key trends to shape your brand’s Influencer Marketing strategy With rapidly changing PESTEL factors, Marketing teams have to be prepared to not only survive, but leverage environmental factors and trends.…
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2025 Social Media trends: How will they shape Influencer Marketing?
Analysing Key Trends from Hootsuite’s Social Media Trends Report 2025 It’s that time of the year- all the trends, reports, and projections are rolling out at pace and marketers are…
