Podcast

Surfshark

Project Overview

Driving Customer Acquisition with Podcast ads

With over 30 integrations delivered across 4 content verticals, we helped Surfshark leverage the power of influencer marketing and programmatic media using podcast ads.

Using our unique data analytics tools and podcast influencer databases, we were able to create an effective and scalable podcast advertising plan, curating a selection of podcast shows with engaged listenership in Surfshark’s target segments, using a mix of host-read and programmatic ads, to maximize ad impact and reach.

This data-led approach, along with Podcasts’ inherent platform capabilities allowed us to:

Target high-value niche audience segments

Optimise ROAS live

Reach consumers where they’re most engaged and perceptive through trusted voices.

30+

Integrations

4

Verticals

Portfolio

Examples

Listen to popular Podcast hosts bring the Surfshark brand to life for their audiences with these host-read podcast ads.

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The Gist

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The Federalist

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Purple Insider

Cross-Platform Expertise

We deliver end-to-end data-led influencer marketing solutions across platforms

YouTube Influencer Marketing

Podcast Influencer Marketing

TikTok Influencer Marketing

Instagram Influencer Marketing

Twitch Influencer Marketing

Experiential marketing

Ready to get started?

Discover how a performance-led approach can elevate your Influencer Marketing

Book in a demo and consultation with our team – free of charge, and free of commitment, and discover what makes our approach different. We have experience working with in-house teams at all stages of their influencer marketing journey and adapt our approach to meet your specific Influencer Marketing needs.