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How much does Influencer Marketing Cost?
Understanding factors that impact influencer marketing cost Influencer marketing has become an integral part of the marketing mix today. For brands looking to set themselves apart from the competition, establish…
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How to Improve Influencer Campaign Performance
How to adapt your influencer ad creative for maximum impact Influencer marketing is increasingly becoming a more prevalent part of the marketing mix for brands across industries. But although many…
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5 Essential Steps to Launch Game Influencer Marketing Campaigns
How to get started with app or game influencer marketing Looking for a comprehensive guide to Game Influencer Marketing? Check out our FREE Guide to Unlocking App Growth with Influencers…
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5 unmatched benefits of influencer marketing for mobile games
Why should mobile marketers add influencer marketing to the UA mix? Looking for a comprehensive guide to Influencer Marketing for Mobile Games? Check out our FREE Guide to Unlocking App…
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Influencer Marketing for Games – Multichannel Growth with Non-conventional UA Channels
How to Supercharge Game Growth with Non-conventional UA Channels A few years ago, Influencer marketing for mobile games was what one would consider an ‘unconventional’ marketing strategy. There wasn’t much…
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5 new podcast advertising insights marketers must know
New podcast advertising statistics and insights for 2025 Podcasts are one of the fastest growing digital ad mediums today. In 2024, Podcast ad revenue saw one of the highest margins…
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Unilever is scaling its investment in Influencer Marketing – Should all brands follow suit?
Implications of the latest Influencer Marketing news