Drive full funnel impact for your DTC brand
Award-winning DTC influencer marketing agency
As a full-service award-winning DTC Influencer marketing agency, we handle every step along the way to craft campaigns that convert – from selecting which influencers are the perfect choice, to advising how your brand can fit into engaging influencer content that drives action.
Drive authentic engagement and measurable growth
Unlock the Power of Influencer Marketing for DTC Brands
Whether you’re looking to amplify your brand or drive product sales, Influencer marketing can be an effective tactic for dtc brands.
But not all influencer content is made the same. Most DTC brands struggle with finding the right influencers and crafting impactful content or authentic narratives that drive real ROI.
It can be challenging to scale influencer marketing profitably without the right models to target, attribute, and measure impact.
That’s where we can help.
We connect DTC brands with Influencers that truly embody their brands and drive real sales impact through trackable, scalable means.
scaling influencer marketing for DTC brands globally
We Craft Tailored DTC Influencer Marketing Strategies for Growth
As a leading influencer marketing agency for dtc businesses, we know which influencers, platforms, and content formats drive impact for different goals.
Whether you’re launching a new product, looking to amp up your brand awareness, or drive new sales or subscriptions, we can help craft the perfect influencer marketing strategy for your dtc brand.
Our data-led approach is designed to help you reach the right audiences, through the right voices, and at the right place & time.
From campaign strategy and content creation to performance optimization, our dtc influencer marketing agency services involve support across the entire influencer campaign process.
From influencer marketing for beauty brands to lifestyle influencer campaigns, we’ve helped diverse DTC brands drive growth with social-first, influencer-powered content.
If you’re looking for an award-winning direct to consumer influencer marketing agency partner to drive long-term growth with influencers, we can help.
1B+
Impressions delivered
10,000+
Influencers activated
80+
Brands scaled
industry-leading influencer solutions
Award winning Influencer
Marketing Agency
Full-service influencer marketing agency to help you look beyond vanity metrics and leverage deeper data insights. We help you partner with influencers that best represent your brand and drive tangible ROI.
Cross-Platform Expertise
We deliver end-to-end data-led influencer marketing solutions across platforms
YouTube Influencer Marketing
Podcast Influencer Marketing
TikTok Influencer Marketing
Instagram Influencer Marketing
Twitch Influencer Marketing
Experiential marketingWe’re the Data-led DTC Influencer Marketing agency of choice for leading brands
Featured Influencer Marketing Campaigns For DTC Brands
InstagramTikTokYoutube
Any questions?
Frequently asked questions
Are influencer campaigns for DTC brands effective?
Yes, influencer marketing can be an extremely effective tactic to drive growth for direct-to-consumer (DTC) brands when well planned and executed strategically.
At their best, effective influencer marketing campaigns offer many benefits for DTC brands, including-
- – Increased brand awareness
- – Enhanced Credibility and Trust
- – Targeted Audience Reach
- – Authentic Storytelling
- – Cost-Effectiveness
- – Improved Engagement and Sales
- – Improved brand sentiment
Whether it’s branding or performance, you can adapt influencer marketing strategies to cater to various goals.
What makes a successful influencer marketing strategy for dtc brands?
Successful DTC influencer marketing strategies are dependent on-
- – Choosing the right Influencers: Assigning the right ‘type’ involves examining the size, content vertical, content style, audience and influencer demographic profile amongst other factors. For instance, mega-influencers may be better suited to help drive brand awareness objectives, whilst micro influencers may work better for sales and performance-based objectives.
- – Effective creatives: Leverage content styles and creatives that are geared towards your objectives. It’s important to tailor your influencer briefs, creatives, CTAs, and so on to drive the sort of action you’re aiming for. Discount codes, giveaways, contests, etc are effective tactics to drive more performance based outcomes.
- – Testing enough: Effective Influencer marketing strategies are based on data-insights. Reliable datasets take time to collect and analyse, which is why testing enough is essential.
- – Tracking and analysis: Use trackable links, discount codes, and dedicated landing pages to measure ROI, conversions, and other key performance indicators.
Working with an experienced DTC influencer marketing agency like Media Bodies can help ensure you’re setting up for success from the outset.
What are two examples of a direct to consumer marketing channel?
Depending on your specific marketing goals, different marketing channels can be more or less effective. YouTube Influencer Marketing is great for driving long-term sales impact through trackable means. On the other hand, short-form influencer video content on TikTok and Instagram can be great for driving brand awareness and introducing new audiences to your brand.
Podcast advertising can be a great channel to drive both, brand awareness and direct sales, as Podcast hosts have significant power in influencing consumer behaviour and choices. The format also offers potential to weave dtc brands into authentic, personal narratives and leverage tactics like coupon codes to drive conversions through an additional purchase incentive.
Often, a cross-platform strategy that involves activating influencers across platforms can be highly effective in driving impact across the funnel.
We carefully consider your specific brand, audience, and objectives and create tailored channel strategies for maximum impact.
How do you select influencers for a DTC influencer campaign?
There are various factors we consider when choosing influencers for a dtc influencer campaign. These include:
- – The brand
- – The product/service & its features
- – The target audience – including the age, geography, gender
- – The target audiences’ interests
- – The budget
- – The campaign objectives
- – Past creator performance data
- – Competitor spending patterns
Using this information, we establish the target views and CPMs to focus our search. We then use our sophisticated databases and tools to find influencers who match each brand’s unique specifications.
How can a DTC influencer marketing agency help?
The tools and databases needed to produce strategic and effective Influencer marketing campaigns can be expensive.
Besides, building networks & relationships and liaising with influencers can be a time consuming process.
Experienced DTC Influencer marketing agencies have the networks and tools needed to find, contact, negotiate with, monitor, measure, and analyse a wide range of influencers around the world.
Beyond handling the heavy lifting and the logistics, an experienced agency partner can also offer guidance to inform the strategy and approach for brands just starting out with influencer marketing.
Partnering with a DTC influencer marketing agency can help brands save time, money and resources whilst still delivering effective influencer campaigns at scale.